AMAZON
WINDOWSHOP

OVERVIEW

Amazon Windowshop for iPad was designed as a full screen immersive experience to allow for a more serendipitous discovery of new products. As the experience and interaction designer working alongside front-end developer and project manager, I created a fluid layout interface designed specifically for lean-back, touch screen tablets. What I found the most rewarding was getting to deeply understanding the amazon product systems: there are many, they are vast, and they work really well. Getting to tap into that was intensely thrilling, but add in the backdrop of working on the newly minted mobile team, and it was heaven-sent.

"Amazon Windowshop is a top-to-bottom rewrite of Amazon.com - designed and built without compromise just for iPad," said Jeff Bezos, founder and CEO of Amazon.com. "Try it. I think you'll find it's an amazing new way to shop Amazon's millions of items. Same selection, same low prices, same fast delivery, same benefits of your Amazon Prime membership - just a completely new, fluid interface designed specifically for lean-back, touch screen tablets."

MY ROLE

↳ Design strategy
↳ Interface design
↳ Experience design

TEAM

Product manager
Engineer

RESULTS

_Several weeks (14) as Top iPad Download
_TechCrunch
_CBS News
_ZDNet
_LifeHacker

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